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Is it a good time to invest by Lorne Zeiler

The current market volatility may cause investors to question when to invest in equity markets. Many people wonder if markets will go up or down in the short term. Lorne Zeiler, VP of Private Client Management, addresses these concerns in an article that explores the history of market performance and the importance of long-term investment goals. Although bear markets and economic uncertainty can cause investors to fear losses, historical data shows that equities have consistently outperformed cash and money market funds over medium and long-term periods. The article also examines the impact of market timing, using a study by the Schwab Center for Financial Research to show that even poor market timing performs better than remaining in short-term cash.

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